Management and Science University (MSU) earns its first Gold for Putra Aria Brand Awards People’s Choice 2024 in Education and Learning.  The award was received on behalf of MSU by Dato’ Rosli Yusof, Senior Vice President of Endowment and Communication. The University has been recognised for the third year in a row, after clinching bronze and silver in the same category in 2022 and 2023, respectively.

This recognition underscores MSU’s continued commitment to building a higher education brand that is trusted and valued both in Malaysia and globally. It also solidifies MSU's commitment to delivering quality education through various modes of learning, encompassing blended learning, flexible learning, microcredentials, Accreditation of Prior Experiential Learning (APEL.A & C.), short courses, as well as Technical and Vocational Education and Training (TVET) across faculties and schools. The approach not only builds trust in Malaysia and globally but also fosters innovation in the academic landscape beyond the classroom. 

Through these diverse learning pathways, MSU aims to produce holistic, balanced, and well-rounded graduates in tandem with the University’s tagline: Transforming Lives, Enriching Future.

This achievement also serves as a benchmark for MSU’s progress across six key indicators: industry and employability, entrepreneurship, internationalization, research, sustainability programs and community engagement, and flexible education and lifelong learning.

The Putra Aria Brand Awards was established in 2022 by the Association of Accredited Advertising Agents Malaysia (4As) to efficiently and inclusively serve the creative industry by highlighting branding efforts across all segments. The event is supported by the Malaysian Advertisers Association, Media Specialists Association and Malaysian Digital Association and is endorsed as Brand Champion Partner by Malaysia External Trade Development Corporation (MATRADE)

Winners are selected through research involving over 20,000 respondents with well over 65,000 responses in Malaysia to determine the country’s favorite brands in various categories.